Wassailfest Participation Guidelines


Wassail Stops and Open Houses

All Downtown businesses and local non-profits are welcome to participate in the event by serving wassail, participating in the Wassail Meister contest, hosting entertainers, or having open houses.  Please note that participation in the event is limited to Downtown Businesses and local non-profits.  Please note that no information booths, vendor spaces, or other for-profit food vendors are permitted as part of this event.  To register your participation as a Wassail Stop, Wassail Meister Competitor, or Open House, please click here.

Food Vendors

​Local Non-Profits are welcome to apply to sell concessions at the event by setting up a booth or partnering with a  locally permitted food truck to raise funds for non-profit organizations.  Additionally, Downtown food establishments are permitted to set up a temporary food booth within the road closure area.  To register as an event food vendor, please contact Amy McWhorter, Downtown Development Coordinator.


The Greater New Braunfels Arts Council is organizing the entertainment and caroling for this event.  To register to sing on one of the event stages, please contact the Greater New Braunfels Arts Council at gnbartscouncil@gmail.com.